Ryan DeLuca

User Experience | Product Design | Strategy

A proven self-starter and design leader, I specialize in creating user-centered experiences that deliver big results for business.

First Lite eCommerce Overhaul

Redesigned multiple aspects of the web experience to help users find the gear they need and outfit themselves for various outdoor pursuits. The results were a 14% revenue lift and reduced pain points for users.

User Research, Conversion Rate Optimization, UX Design, Responsive, Mobile, Analytics

MeatEater Website Redesign

Redesigned the web experience for MeatEater, which improved navigation, user engagement and increased revenue, while improving brand identity and aesthetics.

User Research, Interaction Design, Responsive, Mobile, Analytics

Case Study

Nike theLocker

Transformed the onboarding experience for professional athletes, streamlined workflow and improved data integrity for their managers.

User Research, Interaction Design, Mobile, Tablet, Desktop

Case Study

Nike Team Sports

Overhauled the online D2C and B2B shopping experience for coaches, teams and Nike’s business partners.

User Research, Interaction Design, Mobile, Tablet, Desktop

Case Study

Oracle Primavera Prime

Designed a construction project management tool to simplify and streamline the process for managers and field workers.

Product Design, User Research, Interaction Design, Native Mobile

WebMD Weigh Today

Help users save money on their health insurance through gamified daily tracking.

Product Design, User Research, Interaction Design, Native Mobile

A versatile UX Design specialist with over 14 years of experience. A proven self-starter and design leader, I specialize in creating user-centered experiences that drive engagement and conversion. From increasing revenue by over 14% at MeatEater to building B2B, D2C and enterprise user experiences at Nike, Exemplis and Oracle, my design strategies deliver measurable results. My ability to optimize with data-driven insights and collaborate across teams sets me apart as a UX expert with a passion for solving complex design challenges.